Professor Philip Kotler is a big thinker, check out his new book: Confronting Capitalism: Real Solutions for a Troubled Economic System.
Critics of capitalism are not in short supply.. But when the critic is Philip Kotler, capitalism needs to sit up and take notice.
Recommended read: The 14 shortcomings of capitalism.
Also check out his new blog FixCapitalism.com with great articles.
A 125 miles smart pitch walk fueled on creativity. Step into Adweek.com, article by Angela Natividad.
In an innovative documentary commercial does BBR Saatchi & Saatchi, Tel Aviv a razor sharp Israeli commercial for M6 (a competitor to Gillette).
The film does a fine job of boosting the brand by transforming a basic consumer good into an almost mystical agent of change.
Article by David Gianatasio, Adweek.com
It’s a cool idea and that perhaps could grow into a village where everyone could grow there beard and then on social media shave it off, one by one.