New book: Confronting Capitalism by Philip Kotler

Published by on augusti 28, 2015

Professor Philip Kotler is a big thinker, check out his new book: Confronting Capitalism: Real Solutions for a Troubled Economic System.

Critics of capitalism are not in short supply.. But when the critic is Philip Kotler, capitalism needs to sit up and take notice.
Financial Times

Recommended read: The 14 shortcomings of capitalism.

Also check out his new blog FixCapitalism.com with great articles.

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Top 10 most popular posts – Updated: 25 august 2015

Published by on augusti 25, 2015

1. People always think I’m crazy. And then it happens.
2. Has social media become a prison?
3. Don’t be a prey, eat ONE
4. 600 car dealers in standing ovation
5. AppleCurrency with Steve Jobs on the coin
6. Today’s loyalty is based on removing all the customer’s option
7. iCEO: How managers can be replaced by software
8. Video: Razor sharp Israeli commercials by BBR Saatchi & Saatchi, Tel Aviv
9. A 125 miles smart pitch walk fueled on creativity
10. Alpha female vs Brand positioning

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Can an sixteen-year old student outcompete Google?

Published by on augusti 24, 2015

Can an sixteen-year old student outcompete Google?
Ubergizmo.com

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People always think I’m crazy. And then it happens

Published by on augusti 20, 2015

People always think I’m crazy. And then it happens.
Quoting Stefan Engeseth in an interview by Michelle Higgin in Flare Magazine (September, 2015). Article in PDF.

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Has social media become a prison?

Published by on augusti 17, 2015

Has social media become a prison?

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Carve out a chunk of the mainstream

Published by on augusti 12, 2015

Carve out a chunk of the mainstream
Oscar Quine article: How do you crack the mainstream without selling out? in i-D Magazine.

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Don’t be a prey, eat ONE

Published by on augusti 10, 2015

Don’t be a prey, eat ONE!

Sharkonomics

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A 125 miles smart pitch walk fueled on creativity

Published by on augusti 7, 2015

A 125 miles smart pitch walk fueled on creativity. Step into Adweek.com, article by Angela Natividad.

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Today’s loyalty is based on removing all the customer’s option

Published by on augusti 3, 2015

Today’s loyalty is based on removing all the customer’s option.

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Video: Razor sharp Israeli commercials by BBR Saatchi & Saatchi, Tel Aviv

Published by on juli 31, 2015

In an innovative documentary commercial does BBR Saatchi & Saatchi, Tel Aviv a razor sharp Israeli commercial for M6 (a competitor to Gillette).

The film does a fine job of boosting the brand by transforming a basic consumer good into an almost mystical agent of change.
Article by David Gianatasio, Adweek.com

It’s a cool idea and that perhaps could grow into a village where everyone could grow there beard and then on social media shave it off, one by one.

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