Few Swedish companies are as mighty as Ericsson, they created innovation history. But why stop there? They extended a lot of energy towards moving into the future, and by doing so they started Ericsson ONE.

I started to write about ONE 1996 (published a book in 2000) and another book of mine called ONE: A Consumer Revolution for Business (2006). There are many companies using ONE (Reebook ONE and serval products called ONE). ONE is not about my ego or a book, its much bigger than that – its about ONE world, the future and much more than that. But most of all, I am happy to see that it is used as a platform to build innovation, and the meetings of minds on. Ericsson is an innovative company that has and owns their creativity, as their Daniel Alexus pointed out how they work with ONE:

No one can succeed alone. All new ventures, small or big, have to leverage and interact with the broader ecosystem of experts, customers, partners and startups. At Ericsson ONE we do just that.
– Daniel Alexus, Founder & Head of Ericsson ONE