Did go on tour holding Sharkonomics speech for the The Marketing Director / Marknadscheferna an organization started on Facebook for leading Marketing Directors in Sweden. They haw grow into an trendy organization with thousands for members, the tour was fully booked in Malmö, Gothenburg and Stockholm at Scandic Hotels.

Warm thanks for a superb lecture!
Peo Axelsson, CEO, The Marketing Director / Marknadscheferna

The tour was sponsored by Smurfit Kappa Onwell.