Detectivemarketing.com

ONE Long Tail

Published by on december 1, 2006 at 5:53 e m

This week Chris Anderson (left in the picture) and myself (translation) were the Keynote speakers at Marketing3 in Amsterdam. So many people have told me that there is a strong connection between my book ONE and Chris’ bestseller The Long Tail. So I started to get a lot of request to do lectures with Chris, this being the first one. Chris is one of those speakers who is like a walking library; you could actually use him as a human Google. I live in Stockholm and he lives on the other side of the globe in California. It was amazing to here Chris talk about the same points and values surrounding consumer power. Then he told me that one of his parents is Swedish. When I told him about the closeness of our books and their topics, Chris asked whether he would be stepping on my toes (he was giving his presentation before me). I told him that I was a former dancer, so there’s no reason why we can’t dance together with the flow of consumer power (and he did dance good!).

ONE Long Tail?
All of these coincidences must have meaning. Not that I want to take any credit for what Chris has a done! My goal is only to give credit to his great book. As a Christmas gift I am thinking of giving away 100 copies of Chris Anderson’s bestseller The Long Tail to those people who buy my book, ONE, on Amazon.com in December.
What do you think of this idea? Is it a stupid idea or a good one? Could Amazon.com organize it? Will this make us dance forever?

Sponsor for my lecture: Web Power.

Update 7 December:
Did put al my 160 photos from this trip down to my favorites in a PDF.