Many brands specifically want to address women with their products and services. They could be more successful if they focused on the trend setting women in the given market segment where they want to position themselves. And this needs to be done with a deep understanding of the values and needs of that particular target group.

The great thing about being with an Alpha is that you won’t feel tied down because she doesn’t need you, she wants you.
Puckermob.com

Thanks to my alpha female friend Pam.